June 21, 2018


Passion World Cup, Denmark & Australia Carnival in Shanghai

“hummel China” that represented by ETOP Holdings, along with Denmark, Australia Embassy held the “Passion World Cup, Denmark and Australia Carnival” in Shanghai.

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March 29, 2018


“hummel China” Partnership Coming to Fruition in 2018

ETOP Holdings has tied up with a famous Danish footwear and sportswear brand hummel to develop a joint venture aiming to explore China sport market together.

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September 9, 2017

Our New Partner - Steve Madden

Enters Strategy Cooperation Agreement with ETOP Holdings

Warmest congratulation!
cooperation with ETOP Holdings to expand their Chinese online market.

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August 15, 2017

Korean Luxury Online Boutique BALAAN Partners with ETOP Holdings to Expand China Market

Good news here!!!
Balaan —Korean luxury online boutique, together with ETOP Holdings, announced that we have entered into a partnership and management agreement.

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June 14, 2017

ETOP Holdings at Alibaba Gateway 17 in Detroit

Our Etop Holdings Group was invited by Alibaba to participate “Gateway 17” on June 20-21. The e-commerce giant Alibaba Group will host this conference in Detroit to introduce U.S. businesses and entrepreneurs to growth opportunities and solutions allowing them to market to millions of Chinese consumers. As an expert in China cross-border e-commerce, we would be more than happy to attend it.

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